IN FOCUS article 5 Brands that are Instagram Superstars

This morning my new article 5 brands that are Instagram Superstars is the IN FOCUS cover story for iMedia Connection.

The article is an in-depth review of how innovative campaigns from American Airlines, Red Bull, Tiffany’s, Ford & Nike are using visual imagery to evoke emotional responses and to further humanize the brands.

Here is a link to the full article.

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