Over the past six months, my team and I have evaluated the top emerging technology trends that will fundamentally reshape how marketers will connect with consumers.
Here is a brief preview:
The full analysis includes 68 trends categorized by our trend framework of Empower, Enhance, Feel & Ambient Computing. This will replace our original framework of Connection, Cognition & Immersion.
Empower to create content, engage and connect through new interfaces and touchpoints.
Enhance your daily life activities and responsibilities through intelligent systems and proxy’s.
Feel emotional experiences like pleasure and excitement delivered through immersive computing.
Ambient computing is the alignment of all three behavioral drivers.
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