Tom Edwards, Ad Age Marketing Technology Trailblazer, and Chief Digital Officer, Agency @ Epsilon unboxes the new Apple iPhone X and discusses nuances of the hardware and software as well as initial thoughts on the new user experience.
This video highlights my initial experiences with the iPhone X. From the initial unboxing to narration via Animoji’s, discussing augmented reality, the camera as a platform as well as highlighting some of the key features potential implications for marketers to consider.
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