In The News: HuffPost & Adweek The Evolution of Experience

I had an opportunity to share my thoughts and predictions about the evolution of customer experience in 2018 with Advertising Week & the Huffington Post.

I outlined how technologies that empower consumers, intelligent systems will enhance experiences, and how the blurring of experience between digital and physical will continue to converge in 2018 leading to new forms of interaction.

I also discuss the potential disruption of mobile user experiences as well as the rise of system based marketing as we offload more of our daily tasks to virtual assistants.

Read the Full Article Here.

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