Tom Edwards Speaker Spotlight

Welcome to Tom Edwards keynote speaker spotlight page. Here you will find reviews and recaps of recent events. Book Tom for your next event today! Over the course of twenty years, Tom has occupied various prestigious positions, serving twice as both a Chief Digital Officer and a Chief Marketing Officer, as well as taking on …

BlackFin360 Podcasts & Interviews

Over the years, Tom Edwards of BlackFin360 has discussed the role of emerging technology and how it intersects with consumer behavior through many media outlets. Below is an aggregated list of previous discussions, interviews, panels and podcasts. Tom regularly provides thought leadership and industry commentary via business and advertising publications, live shows, and podcasts across …

Tom Edwards Speaker Bio

Welcome to Tom Edwards keynote speaker spotlight page. Here you will find reviews and recaps of recent events. Book Tom for your next event today! Over the course of twenty years, Tom has occupied various prestigious positions, serving twice as both a Chief Digital Officer and a Chief Marketing Officer, as well as taking on …

Customer Experience 2020

I had the pleasure of moderating a Brand Innovators Future of Consumer Experience panel discussion this morning. The panel was comprised of key execs from Southwest Airlines, Brinker International (Chili’s) and JCPenney. The topic was Customer Experience 2020: Omnichannel Retailing and Loyalty. Our discussion centered around each panelists approach to connecting with today’s consumer and how …

Tesco & iBeacon

Recently, I was asked by Mobile Commerce Daily to provide commentary about the recent iBeacon pilot by Tesco. What makes this pilot unique is the focus on customer service vs. beacon focused sales. Follow Tom Edwards @BlackFin360