BlackFin360 – Innovation To Reality
Tom Edwards is a professional futurist and keynote marketing technology speaker covering data, digital, artificial intelligence, marketing technology and emerging media trends
I had the pleasure of speaking during today’s Brand Activation Summit in NYC. I joined an esteemed panel that was comprised of a CEO, CMO and I (CDO) to discuss thriving in the age of digital disruption. My topics ranged from the role of the Chief Digital Officer to vertical specific discussions tied to the …
Technology is now essential to our daily lives. Accessibility and empowerment has transformed how we connect and communicate. This has led to new forms of user interaction that will usher in the business models of the future. 2017 will be comprised of new types of conversational experiences to connect with consumers. It will see the …
Since it first arrived at my home nearly a year ago I have been hooked on the the Amazon Echo and the potential of voice based user experiences. This week I spent time in Seattle at Amazon HQ meeting with the Alexa partner team discussing everything from voice UX best practices, skills development for the …
I was recently asked by Venture Beat to provide insight into 5 marketing trends that I saw surfacing while on the ground at SXSW Interactive this year. This is a repost of the article: SXSW Interactive 2016 kicked off this week with thousands of marketers descending upon Austin, Texas for food, fun, and a glimpse …
Continue reading “VB: 5 Marketing Trends Surfacing at SXSW Interactive 2016”
I recently attended the 2016 Mobile World Congress event in Barcelona, Spain. With over 100,000 attendees and 2,200 participating companies there was a lot of breaking news and tech on display that has the potential to reshape industries. With mobile representing a primary access point for consumers this event is becoming increasingly important for brand …