BlackFin360 – Innovation To Reality
Tom Edwards is a professional futurist and keynote marketing technology speaker covering data, digital, artificial intelligence, marketing technology and emerging media trends
Leo Clifford of the Telco Global Forum wrote a recap of my recent Innovation To Reality talk here it is reposted below. Empower. Exponential. Enhanced. These are the three words that Tom Edwards of Blackfin360 – a data-driven digitally centric marketing technology executive and professional futurist speaker – uses to describe the evolution of experience …
I recently had the opportunity to headline the 2019 Print Innovation Exchange in Minneapolis, MN. It was a fun and highly interactive keynote session! We discussed how Star Wars, Fortnite, Pixar Movies & The Matrix highlight how emerging technology & and behavior will shift in the near future and how the 5 levels of autonomy …
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Over the past 18 years, the first three months of the year always seem to stand out in terms of analyzing the alignment of emerging technology and consumer behavior that impacts trend analysis for the remainder of the year. 2018 was no different. I often joke that the “playoffs” for emerging technology happens between January …
TOM EDWARDS – INNOVATION TO REALITY OVERVIEW TOM EDWARDS is focused on bringing Innovation to Reality™. As the founder of BlackFin360™, Tom is a futurist keynote speaker and technology evangelist for some of the world’s biggest brands. BlackFin360 serves as a thought leadership repository with over 600+ posts of original content via the BlackFin360 blog as well as a connection point for booking …
This morning I received a note about a “seriously fresh” innovation from IKEA. It’s called the BookBook. Prepare to have your mind blown. Definitely take note of the color coding system, sharing and voice activated security. Get ready to experience the power of a bookbook. Follow Tom Edwards @BlackFin360
Tom Edwards discusses how to harness the power of GPT for CPG & Retail
Tom Edwards joins the Hamilton Man Conversation Episode #68
Tom Edwards recaps his top ten takeaways and trends from CES 2023.
Tom Edwards outlines key 2023 trends that will influence industries, especially Pharma.
Futurist Tom Edwards delivers his keynote Innovation to Reality during the 2022 NAPSL conference.
Welcome to Tom Edwards keynote speaker spotlight page. Here you will find reviews and recaps of recent events. Book Tom for your next event today! Tom is a highly dynamic and engaging speaker who possesses a deep understanding of marketing, technology, and consumer behavior. He has a unique ability to tailor his presentations to different …
This episode features an interview with Tom Edwards, Chief Digital and Data Officer at Omnicom Health Group, the largest healthcare marketing and communications network in the world. Prior to Omnicom, Tom served as Chief Digital and Innovation Officer at Epsilon. Tom has been named one of the Top 50 Most Influential Business Leaders in Technology …
I had the privilege to judge the Best Digital Media Strategy, Best Website Design, Most Effective Use of AI/Machine Learning, Technical Innovation, and the Grand Prix award for best in show.
I recently had the opportunity to speak to an amazing Indian audience during the 2020 CX Digital Summit. I delivered an updated version of the Innovation To Reality Keynote focusing on CX and how consumer behavior drives engagement. The talk focused on the impact of Gen Z consumer behavior and their expectations tied to the …
I recently had the opportunity to deliver a keynote to an Indian audience during the first Immersive Tech Digital Summit. It’s a new experience to give a full keynote at 3 AM US time, but the crowd’s interaction made it a fun experience. I delivered an updated version of the Innovation to Reality talk focusing …
I recently had the opportunity to join an amazing lineup of speakers for the 2020 Telco Global Forum. It was a great event and I wanted to share a snippet of my Innovation to Reality discussion with Leo Clifford, the Telco Global Forum founder. Here is the full discussion. Follow Tom @BlackFin360 via Instagram, Twitter, YouTube, Twitch
I will be speaking on the topic of innovation to reality during the upcoming Telco Global Forum online event. The event runs from September 2nd – 4th, 2020. Get your free pass today: https://www.telcoglobalforum.com/?usr=14 You’ll learn from an incredible lineup including myself and over 20 technology leaders sharing their #1 tactics on digital transformation challenges: …
I recently had the opportunity to join Thiago Desouza on his Business Access Podcast. We had an incredibly in-depth conversation across a variety of topics. From passions that have driven my career, technology, and marketing impact post-pandemic, gaming, GenZ, generational gaps, and the future of consumer experience. Timestamps and topics below. 1:25 – Tom Edwards …
I recently had the opportunity to join Christopher Kai on his Gifters Podcast. This is episode 800 of his show and we dive into a number of topics in twelve minutes. From what is a futurist, why emerging tech, data strategy, recommendations for business post COVID, and innovation. Follow Tom Edwards on Instagram, Twitter, Youtube, …
Tom Edwards is a Managing Director in the US Tech Consulting | Data and Analytics practice at EY. He has worked for start-ups, enterprise technology, data, innovation, and interactive marketing firms throughout his career, and he is a go-to resource for all facets of digital, marketing, innovation, product, and organizational design initiatives. Many of the …
Over the years, Tom Edwards of BlackFin360 has discussed the role of emerging technology and how it intersects with consumer behavior through many media outlets. Below is an aggregated list of previous discussions, interviews, panels and podcasts. Tom regularly provides thought leadership and industry commentary via business and advertising publications, live shows, and podcasts across …
I had the opportunity to provide a keynote on tech innovation for the 2019 Path to Purchase Expo in Chicago yesterday. It was a great crowd, high energy, and with a 30-minute timeslot, we had to cover a lot of ground! The focus of the talk was discussing the coming waves of technology and how …
Tom was recently recognized as a top 50 most influential business leaders in tech. He was also recognized by Tech Titans, as an award-winning Technology Advocate. As a technology evangelist & influencer, Tom is adept at carrying a brand message forward. From highlighting products and services, to content creation during key industry events. Tom has worked with brands …
I recently had the opportunity to partner with Nokia to cover Mobile World Congress 2019. From highlighting key elements of their brand messaging around 5G, amplifying content from analyst meetings to on-camera work on the show floor. I really enjoyed partnering with Nokia. Today, my full #MWC19 recap was posted on Futurithmic.com the recap views …
I recently had the opportunity to provide the opening keynote for the Dallas Fort Worth Interactive Marketing Association discussing trends tied to evolving consumer experiences. This is the latest version of the InnovationToReality talk series covering all facets of consumer behavior and emerging technology. It was a fun and highly interactive keynote session! We discussed how Star …
I recently had the opportunity to provide the opening keynote for the University of Alabama EMBA Alumni Network Summit discussing trends tied to Industry 4.0. This is the latest version of the InnovationToReality talk series covering all facets of consumer behavior and emerging technology. It was a fun and highly interactive keynote session! We discussed …
Last night my wife and I attended the 2019 Tech Titans Awards Gala. I was a finalist for the Technology Advocate award. This award recognizes a technology advocate/champion for their outstanding leadership in assisting, advancing or accelerating the performance of technology companies and/or the technology community. It was a really fun night. The Tech Titans …
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I recently provided commentary to Advertising Age discussing the recent shift in naming convention for Google’s operating system from dessert-themed names to a more traditional numbering system as well as commentary on the new Google Android branding. Tom Edwards, chief innovation officer at agency Epsilon, says that “although the dessert names and the subsequent tie-ins …
I was recently interviewed by the Dallas Business Journal for the upcoming 2019 Tech Titans awards show. I am a finalist in the technology advocate category and looking forward to the event! Here is a link to the full interview. Here is a repost of the full article Tom Edwards of BlackFin360 is a finalist in …
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Recently, I was on-site at one of the worlds largest manufacturers discussing the convergence of experiences and delivering 2 sets of my Innovation to Reality talk. This session sparked a number of questions from privacy, data and how advertising will look in the 2020s and that is the basis of the commentary below. My personal …
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In honor of Amazon Prime Day, I wanted to highlight a book that I recently contributed to called Disruption, Preparing for Tomorrow. I recently had the opportunity to deliver the opening keynote at the U.S. Chamber of Commerce in Washington, DC during the Innova-con conference. I provided a tour of tomorrow and highlighted the coming …
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Recently, I was awarded the 2019 OnCon Icon Marketing Trailblazer & Marketing Contributor awards. Post-event, I was interviewed by the OnCon team and we discussed a number of topics such as what it meant to win the awards, what put the nominations over the top and recommendations for 2020. The full interview can be read …
I recently had the opportunity to deliver the opening keynote at the U.S. Chamber of Commerce in Washington, DC during the Innova-con conference. I provided a tour of tomorrow and highlighted the coming waves of technology based on consumer behavior. The talk discussed disruption and adaptation with concepts, implications, and success strategies based on my …
I was recently nominated for multiple awards by OnCon for their 2019 OnCon Icon awards. Marketing Trailblazer, Contributor, and Icon. As the event unfolded last night I was incredibly grateful to have my wife Cherlyn by my side. As the awards were being announced I was honored to be included with the many other nominees …
As technology seamlessly integrates into our lives we will continue to move towards a time when our technology adapts to us vs. us inputting into the technology. 2019 will accelerate the convergence of experiences. The shift from desktop and mobile to voice, vision and touch fueled by intelligent systems will be a key focus for …
I recently had the privilege to deliver a keynote to the Discover card Pulse network advisory team covering the topic of converting AI into ROI. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced with a detailed look at multiple facets of artificial intelligence including how the …
I recently had the privilege to deliver the Evolution of Experience keynote during the Path To Purchase Expo. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal, and the New 4 P’s of AI marketing and how the convergence of all of these will impact …
AI and cognitive technologies are enhancing many different industries and providing significant ROI for early adopters. However, AI is also providing benefit in improving our various experiences in life. In this podcast, Cognilytica analysts Kathleen Walch and Ronald Schmelzer interview Tom Edwards, Chief Digital & Innovation Officer at Epsilon Agency, who shares insights into how …
AWARDS & NOMINATIONS 2022 Marketing 2.0 – Outstanding Leadership Award – Recognized during the 2022 Marketing 2.0 conference for contributions to the field of marketing and advertising. The 10 Most Inspiring Tech Leaders to Watch 2022 – Recognized by Insights Success as one of the top 10 most inspiring tech leaders to watch in 2022. …
I recently had the privilege to deliver the Evolution of Experience keynote during the 2018 Amazon Alexa Voice Summit in Newark, NJ. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced to focus on the voice ecosystem, the camera as a platform, multi-modal, and how artificial intelligence and the Pixar Theory is the key to understanding …
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Recently, my commentary on data & AI was included in an Ad Age piece on the role of data, artificial intelligence & brands. Here is a link to the full article. Here is my full commentary based on Ad Age’s original question… Ad Age: We’re seeing more agencies now offering services for AI solutions, but …
I recently had the privilege to deliver the Evolution of Experience keynote during the Financial Brand Forum on May 8th, 2018. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced to focus on potential impact on the financial services industry and pending disruption based on the camera as a platform, artificial intelligence, multi-modal, and the New …
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I recently had the privilege to deliver the Evolution of Experience keynote as the opening session of the recent AMA Marketing Technology Virtual Conference. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal, and the New 4 P’s of AI marketing. Here is the full …
I recently had the privilege to deliver the Evolution of Experience keynote at the 2018 Evanta CMO Summit in Dallas, Texas. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal, the New 4 P’s of AI marketing and new themes introduced by the Apple WWDC …
Tom Edwards, futurist and Advertising Age marketing technology trailblazer outlines the evolution of experience at TEDx Oaklawn. Follow Tom Edwards @BlackFin360
I recently had the privilege to deliver the Evolution of Experience keynote at the 2018 Frito-Lay Boundless Marketing Summit in Nashville, Tennessee. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal and the New 4 P’s of AI marketing. Empower is looking at how accessibility to …
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I recently had the privilege to deliver the Evolution of Experience keynote at the 2018 Financial Brand Forum. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhanced to focus on Data, Artificial Intelligence, Multi-Modal and the New 4 P’s of AI marketing, and much more. Empower is looking at how accessibility to mobile technology has led to …
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Tom Edwards, Ad Age Marketing Technology Trailblazer, and Chief Digital & Innovation Officer, Agency @ Epsilon explores how Gen Z and their view of the camera will evolve marketing as a part of the Innovation to Reality™ content series. This video explores how Generation Z, the first mobile-first generation are evolving the role of the …
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I recently had the privilege to deliver the Evolution of Experience keynote at MarTech West 2018. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhance to focus on Gen Z & Computer Vision, The evolution of the camera from capture to communication and much more. Empower is looking at how accessibility to mobile technology …
Sunday night April 22nd at 6 EDT, my previous interview with Jeffrey Hayzlett and C-Suite TV aired on the BizTV television network. Here is a recap of the discussion. I previously had the pleasure of joining the C-Suite TV team at their San Francisco event and was interviewed by Jeffrey Hayzlett. It was a fun …
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Tom is a highly dynamic and engaging speaker who possesses a deep understanding of marketing, technology, and consumer behavior. He has a unique ability to tailor his presentations to different industries and audiences, and delivers highly visual and thought-provoking journeys that leave a lasting impact. Tom’s ability to tailor his presentations to specific industries and …
I recently had the privilege to deliver the Evolution of Experience keynote for the REX Executive Roundtable group at the San Diego Zoo. This was a lead-up event to recent IHRSA 2018 conference. For this event, I tailored the Evolution of Experience, E^3 talk tied to Empower, Exponential and Enhance to bring examples relevant for the evolution of experience in the fitness industry. Here …
I had the privilege of presenting to the Dr. Pepper Snapple Group marketing organization today via a Keynote format on the topics of data & the evolution of experience during their Media Masters event. The first half of the hour-long talk explored how Epsilon Agency approaches data and data design. Highlighting our work with structured …
As a speaker, Tom is dynamic, focused on future-proofing business while delivering results today. He has a deep understanding of marketing, technology, and consumer behavior that translates to all audiences. Tom can tailor a keynote by industry and deliver a highly visual and thought-provoking journey. Tom regularly speaks on the convergence of culture and technology …
I recently had the opportunity to deliver a version of the Evolution of Experience talk as a keynote during the Viva Fresh Expo in San Antonio, Texas. The first half of the talk explored the rise of Amazon and it impacts on consumer behavior and retail experiences. Then the presentation shifted into the full Evolution …
Epsilon Agency’s Tom Edwards, Chief Digital & Innovation Officer, Ian Beacraft, Group Director, VP Digital Strategy and Steve Harries, VP, UX & Innovation share key takeaways from SXSW including why it was all about the immersive experiences. Follow Tom @BlackFin360
Tom is a highly dynamic and engaging speaker who possesses a deep understanding of marketing, technology, and consumer behavior. He has a unique ability to tailor his presentations to different industries and audiences, and delivers highly visual and thought-provoking journeys that leave a lasting impact. Over the years, Tom has delivered hundreds of marketing and …
I was recently interviewed by MarTechSeries in advance of my speaking engagement for MarTech West on April 24th in San Jose, California. The full interview covers topics such as my role with Epsilon, advice for B2B marketers dealing with evolving technology, start-ups I am working with, how to prepare for the impact of AI, apps …
I was recently asked by Adweek to provide thoughts around SXSW and whether it is still worthwhile for brands to activate there. Here are my full responses and the first was used in the article. 1. Do you think SXSW is still a valuable place for brands, marketers to be? Why or why not? I …
Today’s marketers have access to an incredible volume of consumer information, but most are simply not equipped to make sense of it all. With artificial intelligence (AI) and machine learning, we can quickly sift through all this varied, scattered input and identify invaluable, consistent consumer trends and actionable insights, something that would nearly impossible to …
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