Innovation To Reality™

TOM EDWARDS – INNOVATION TO REALITY OVERVIEW Tom is a dynamic speaker focused on future-proofing business while delivering results today. He has a deep understanding of technical detail but translates to all audiences. Tom speaks regularly on the convergence of technology and consumer behavior via artificial intelligence and its impact on industries such as retail, …

True Innovation = IKEA BookBook

This morning I received a note about a “seriously fresh” innovation from IKEA. It’s called the BookBook. Prepare to have your mind blown. Definitely take note of the color coding system, sharing and voice activated security. Get ready to experience the power of a bookbook. Follow Tom Edwards @BlackFin360

Strategic Consulting

BlackFin360™ specializes in providing strategic consulting support for organizations of all sizes. From Fortune 500 to start-ups, by tapping into Tom Edwards, and BlackFin360, you will receive expertise from an award-winning strategist. Tom has worked for start-ups, enterprise technology, data, innovation, and interactive marketing firms throughout his career, and he is a go-to resource for …

BlackFin360 Podcasts & Interviews

Over the years, Tom Edwards of BlackFin360 has discussed the role of emerging technology and how it intersects with consumer behavior through many media outlets. Below is an aggregated list of previous discussions, interviews, and podcasts. Futurithmic – ( Podcast Interview) – Experiential Computing, 5G, AI & more. Tech titan Tom Edwards of BlackFin360 talks about how …

Technology Evangelism

Tom was recently recognized by Tech Titans, as an award-winning Technology Advocate. As a technology evangelist & influencer, Tom is adept at carrying a brand message forward. This can in the form of highlighting products and services during key industry events similar to my recent work with Nokia and Mobile World Congress 2019 or through content creation similar to my …

DFWIMA Headliner Keynote

I recently had the opportunity to provide the opening keynote for the Dallas Fort Worth Interactive Marketing Association discussing trends tied to evolving consumer experiences. This is the latest version of the InnovationToReality talk series covering all facets of consumer behavior and emerging technology. It was a fun and highly interactive keynote session! We discussed how Star …

2019 Tech Titans Technology Advocate Award

Last night my wife and I attended the 2019 Tech Titans Awards Gala. I was a finalist for the Technology Advocate award. This award recognizes a technology advocate/champion for their outstanding leadership in assisting, advancing or accelerating the performance of technology companies and/or the technology community. It was a really fun night. The Tech Titans …

In The News: Ad Age & Google Android OS

I recently provided commentary to Advertising Age discussing the recent shift in naming convention for Google’s operating system from dessert-themed names to a more traditional numbering system as well as commentary on the new Google Android branding. Tom Edwards, chief innovation officer at agency Epsilon, says that “although the dessert names and the subsequent tie-ins …

Innova-con Keynote

I recently had the opportunity to deliver the opening keynote at the U.S. Chamber of Commerce in Washington, DC during the Innova-con conference. I provided a tour of tomorrow and highlighted the coming waves of technology based on consumer behavior. The talk discussed disruption and adaptation with concepts, implications, and success strategies based on my …

2019 Oncon Icon Awards

Awarded Marketing Trailblazer for Innovation & Marketing Contributor for Thought Leadership

19 Trends for 2019

As technology seamlessly integrates into our lives we will continue to move towards a time when our technology adapts to us vs. us inputting into the technology. 2019 will accelerate the convergence of experiences. The shift from desktop and mobile to voice, vision and touch fueled by intelligent systems will be a key focus for …

Path To Purchase Expo Keynote

I recently had the privilege to deliver the Evolution of Experience keynote during the Path To Purchase Expo. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal, and the New 4 P’s of AI marketing and how the convergence of all of these will impact …

AI Today Podcast Interview

AI and cognitive technologies are enhancing many different industries and providing significant ROI for early adopters. However, AI is also providing benefit in improving our various experiences in life. In this podcast, Cognilytica analysts Kathleen Walch and Ronald Schmelzer interview Tom Edwards, Chief Digital & Innovation Officer at Epsilon Agency, who shares insights into how …

Tom Edwards Awards & Recommendations

AWARDS & NOMINATIONS 2019 Professional of the Year Marketing and Emerging Technology Award Winner– Selected as the Professional of the Year by Strathmore Worldwide for the categories of marketing and emerging technology. 2019 Tech Titan Technology Advocate Award Winner – Selected from four finalists for the Technology Advocate Award. This award recognizes a technology advocate/champion …

Tom Edwards Amazon Alexa Voice Summit Keynote & Interview

I recently had the privilege to deliver the Evolution of Experience keynote during the 2018 Amazon Alexa Voice Summit in Newark, NJ. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhanced to focus on the voice ecosystem,  the camera as a platform, multi-modal, and how artificial intelligence and the Pixar Theory is the key to understanding …

Tom Edwards Keynote Artificial Intelligence & the Future

I recently had the privilege to deliver the Evolution of Experience keynote during the Financial Brand Forum on May 8th, 2018. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhanced to focus on potential impact on the financial services industry and pending disruption based on the camera as a platform, artificial intelligence, multi-modal, and the New …

AMA Marketing Technology Virtual Keynote

I recently had the privilege to deliver the Evolution of Experience keynote as the opening session of the recent AMA Marketing Technology Virtual Conference. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal, and the New 4 P’s of AI marketing. Here is the full …

Evanta CMO Summit Keynote

I recently had the privilege to deliver the Evolution of Experience keynote at the 2018 Evanta CMO Summit in Dallas, Texas. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal, the New 4 P’s of AI marketing and new themes introduced by the Apple WWDC …

Tom Edwards TEDx Talk

Tom Edwards, futurist and Advertising Age marketing technology trailblazer outlines the evolution of experience at TEDx Oaklawn. Follow Tom Edwards @BlackFin360

Frito-Lay Boundless Marketing Summit Keynote

I recently had the privilege to deliver the Evolution of Experience keynote at the 2018 Frito-Lay Boundless Marketing Summit in Nashville, Tennessee. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhanced to focus on the camera as a platform, artificial intelligence, multi-modal and the New 4 P’s of AI marketing. Empower is looking at how accessibility to …

Financial Brand Forum Tom Edwards Keynote

I recently had the privilege to deliver the Evolution of Experience keynote at the 2018 Financial Brand Forum. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhanced to focus on Data, Artificial Intelligence, Multi-Modal and the New 4 P’s of AI marketing,  and much more. Empower is looking at how accessibility to mobile technology has led to …

GEN Z & The Camera As The Next Marketing Platform

Tom Edwards, Ad Age Marketing Technology Trailblazer, and Chief Digital & Innovation Officer, Agency @ Epsilon explores how Gen Z and their view of the camera will evolve marketing as a part of the Innovation to Reality™ content series. This video explores how Generation Z, the first mobile-first generation are evolving the role of the …

MarTech Conference Tom Edwards Keynote

I recently had the privilege to deliver the Evolution of Experience keynote at MarTech West 2018. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhance to focus on Gen Z & Computer Vision, The evolution of the camera from capture to communication and much more. Empower is looking at how accessibility to mobile technology …

Tom Edwards Keynote Speaker Overview

Tom is a dynamic speaker focused on future-proofing business while delivering results today. He has a deep understanding of AI, digital marketing, commerce, and technical detail but translates to all audiences. Tom speaks regularly on the convergence of technology and consumer behavior via artificial intelligence through his platform Innovation to Reality™. From Star Wars, Fortnite, The …

REX Executive Roundtables IHRSA Keynote

I recently had the privilege to deliver the Evolution of Experience keynote for the REX Executive Roundtable group at the San Diego Zoo. This was a lead-up event to recent IHRSA 2018 conference. For this event, I tailored the Evolution of Experience, E^3 talk tied to  Empower, Exponential and Enhance to bring examples relevant for the evolution of experience in the fitness industry. Here …

Tom Edwards Marketing Speaker

Tom is a dynamic speaker with a deep understanding of technical detail but translates to all audiences. Tom speaks regularly on the convergence of technology and consumer behavior via artificial intelligence through his platform Innovation to Reality™. From Star Wars, Fortnite, The Matrix to the impact of Gen Z, the camera as the next marketing platform, …

SXSW 2018 Video Recap

Epsilon Agency’s Tom Edwards, Chief Digital & Innovation Officer, Ian Beacraft, Group Director, VP Digital Strategy and Steve Harries, VP, UX & Innovation share key takeaways from SXSW including why it was all about the immersive experiences. Follow Tom @BlackFin360

Tom Edwards Speaker Bio

Tom is a dynamic speaker with a deep understanding of AI, digital marketing, commerce & technical detail but translates to all audiences. Tom speaks regularly on the convergence of technology and consumer behavior via artificial intelligence through his platform Innovation to Reality™. From Star Wars, Fortnite, The Matrix to the impact of 5G, Gen Z, …

MarTechSeries Interview

I was recently interviewed by MarTechSeries in advance of my speaking engagement for MarTech West on April 24th in San Jose, California. The full interview covers topics such as my role with Epsilon, advice for B2B marketers dealing with evolving technology, start-ups I am working with, how to prepare for the impact of AI, apps …

Exploring Artificial Intelligence & Robotics

Tom Edwards, Ad Age Marketing Technology Trailblazer and Chief Digital Officer, Agency @ Epsilon explores the merging of artificial intelligence and robotics as a part of the Innovation to Reality™ content series. This video discusses the topics of Defining robotic intelligence Emotive robotics as a key to connection with humans Where robots powered by AI …

SMU Temerlin Advertising Institute Interview

I recently had the privilege to be interviewed by the SMU Temerlin Advertising Institute team for the TAI blog. This is a repost of the interview discussing various topics tied to teaching, career advice, and how the advertising industry has shifted over the years. Professor Tom Edwards is teaching capstone course ADV 4399 Advertising Campaigns for …