BlackFin360 – Innovation To Reality
Tom Edwards is a professional futurist and keynote marketing technology speaker covering data, digital, artificial intelligence, marketing technology and emerging media trends
I recently had the opportunity to deliver a keynote during the SK Life Science XCELERATE conference in Las Vegas. The topic was how Omnichannel Marketing & Field Sales teams come together. We discussed hipster grandpas, boomboxes, what pop songs have to do with face time with customers, the role of field insights + channel affinity, …
I recently had the opportunity to be a guest on Daily Ad Brief’s “Digital Champions” show. In this 6 min interview, we cover a lot of ground on the topics of data, AI, and future trends. WHAT IS YOUR COMPANY ELEVATOR PITCH WHEN TALKING ABOUT YOUR COMPANY? OHG is the largest medical communications network in …
I am excited to announce the launch of Omni Health, Omni Health is a unique extension of Omnicom’s people-based precision marketing and insights platform, Omni. It’s the first and only end-to-end healthcare-centric data platform designed for the specific requirements of healthcare marketers and clients, especially around privacy compliance.
Welcome to Tom Edwards keynote speaker spotlight page. Here you will find reviews and recaps of recent events. Book Tom for your next event today! Over the course of twenty years, Tom has occupied various prestigious positions, serving twice as both a Chief Digital Officer and a Chief Marketing Officer, as well as taking on …
Tom Edwards holds the position of Managing Director in the Data and Analytics practice of EY’s US Tech Consulting division. Throughout his illustrious career, he has held multiple leadership roles including two stints each as a Chief Digital Officer and Chief Marketing Officer, and has also acted as the Chief Data Officer and Chief Innovation …
Welcome to Tom Edwards keynote speaker spotlight page. Here you will find reviews and recaps of recent events. Book Tom for your next event today! Over the course of twenty years, Tom has occupied various prestigious positions, serving twice as both a Chief Digital Officer and a Chief Marketing Officer, as well as taking on …
I had the pleasure of moderating a Brand Innovators Future of Consumer Experience panel discussion this morning. The panel was comprised of key execs from Southwest Airlines, Brinker International (Chili’s) and JCPenney. The topic was Customer Experience 2020: Omnichannel Retailing and Loyalty. Our discussion centered around each panelists approach to connecting with today’s consumer and how …
I had the pleasure of speaking during today’s Brand Activation Summit in NYC. I joined an esteemed panel that was comprised of a CEO, CMO and I (CDO) to discuss thriving in the age of digital disruption. My topics ranged from the role of the Chief Digital Officer to vertical specific discussions tied to the …
Since it first arrived at my home nearly a year ago I have been hooked on the the Amazon Echo and the potential of voice based user experiences. This week I spent time in Seattle at Amazon HQ meeting with the Alexa partner team discussing everything from voice UX best practices, skills development for the …
Today my recap of 10 Learnings from Facebook F8 is the lead cover story for iMedia. Here is a link to the full article and below is a repost of the content. I recently attended the 2015 Facebook F8 conference. Below is a recap of my top ten takeaways from the annual developer conference. The …
On February 10th I was a part of a Media Post panel discussing the Internet of Things and how beacons can be leveraged by brands to create value. The discussion focused on going beyond the beacon trigger and creating new models of in-store creative advertising that connect physical to digital. We touched on strategy, creative, …
Over the course of my 23-year career, I’ve had the privilege of integrating real-world digital strategy into academic classrooms, educating thousands of students across multiple universities. I’ve had the opportunity to cover a wide range of topics, from marketing and advertising to consumer behavior and digital transformation. By bridging the gap between theory and practice, …
As a speaker, Tom is dynamic, focused on future-proofing business while delivering results today. He has a deep understanding of marketing, technology, and consumer behavior that translates to all audiences. Tom regularly speaks on the convergence of culture and technology through the lens of fun and relatable pop culture moments (Star Wars, Fortnite, The Matrix) …
Tom Edwards is a visionary leader who has made significant contributions to the tech consulting industry. As the founder of the thought leadership platform BlackFin360™ and a Managing Director in the data and analytics service line at EY, Tom has established himself as a leading voice across industries. Tom is a futurist keynote speaker and …
