Digital Hollywood 2015

I recently had an opportunity to speak at Digital Hollywood and discussed viral and social media experiences in entertainment, media and advertising creativity. It was a great discussion and the panel touched on topics from social media, smart data usage, social creativity and monetization. Below is a recap of my key discussion points and additional commentary: …

Instagram Strategy and the Path to Purchase

From a strategy perspective, Instagram is one of the more misunderstood social platforms when it comes to outlining it’s role and business impact along the path to purchase. Below is a breakdown of three Instagram use cases that outline various levers that can influence user behavior that can ultimately lead to awareness, advocacy and offline …

Tom Edwards Speaker Bio

Tom is a futurist and dynamic speaker with a deep understanding of technical detail but translates to all audiences. Tom speaks regularly on the topics of artificial intelligence and the evolution of consumer experience through his platform Innovation To Reality. From the impact of Gen Z, the camera as the next marketing platform, the Pixar …

Speaking Engagements

Tom is a futurist and dynamic speaker with a deep understanding of technical detail but translates to all audiences. Tom speaks regularly on the topics of artificial intelligence and the evolution of consumer experience through his platform Innovation To Reality.   From the impact of Gen Z, the camera as the next marketing platform, the …