BlackFin360™ specializes in providing strategic consulting support for organizations of all sizes. From Fortune 500 to start-ups, by tapping into Tom Edwards, and BlackFin360, you will receive expertise from an award-winning strategist.
Tom has worked for start-ups, enterprise technology, data, innovation, and interactive marketing firms throughout his career, and he is a go-to resource for all facets of digital, marketing, innovation, product, and organizational design initiatives.
Tom’s goal is to leverage experience from previous initiatives & engagements combined with the latest trends to create buzz, drive awareness, and create captivating programs that span early adoption through to mass mindshare.
With a proven methodology and combination of resources to maximize growth through data, AI, and enhanced experiences, let me work with you to define your next go-to-market strategy.
BlackFin360™ strategic engagements provide analysis & recommendations for:
DIGITAL STRATEGY (15+ years across industries. Both domestic and international)
- On-Demand Digital Subject Matter Expert
- Data Integration Support
- Data Insights via Machine Learning
- Digital Strategy
- Digital Transformation
- Digital Media Planning
- Consumer Decision Journey Mapping
- Commerce Strategy
- Converged Media Strategy
- Content Strategy
- Engagement strategy
- Digital Shopper Marketing
- Digital Retail Enablement
- Advocacy & Influencer Strategy
- User-Generated Content Strategy
MARKETING STRATEGY
- Brand Planning
- Primary and Secondary Research
- Audience Segmentation via AI
- Go-To-Market Support
- Strategic Partnerships
- Media Planning and Strategy
- CRM Strategy
- KPI/Measurement Plans
- Pitch & Big Idea Support
INNOVATION & CREATIVE TECHNOLOGY CONSULTING
- On-Demand Innovation Subject Matter Expert
- Multi-modal Interface
- Design Thinking
- Product Design & Use Case Development
- Technology Trends
- Innovation Strategy
- Creative Technology
- Emerging Media Integration
- Innovation Workshops
ORGANIZATIONAL DESIGN & MANAGEMENT SUPPORT
- CXO On-Demand (CMO, CIO, CTO)
- Departmental integration of Artificial Intelligence Use Cases
- Digital Transformation
Ready to engage Tom Edwards & BlackFin360? Contact Here
