Innovation To Reality™


TOM EDWARDS is focused on bringing Innovation to Reality™. As the founder of BlackFin360™, Tom is a futurist keynote speaker and technology evangelist for some of the world’s biggest brands.

BlackFin360 serves as a thought leadership repository with over 600+ posts of original content via the BlackFin360 blog as well as a connection point for booking events and keynote speaking.

As a speaker, Tom is dynamic, focused on future-proofing business while delivering results today. He has a deep understanding of marketing, technology, and consumer behavior that translates to all audiences. Tom can tailor a keynote by industry and deliver a highly visual and thought-provoking journey.

As a technology evangelist & influencer, Tom is adept at carrying a brand message forward. Recent collaborations include a partnership with Nokia and Mobile World Congress to highlight all facets of 5G products and solutions. Other types of engagements include content creation similar to a recent collaboration with Futurithmic. This includes on-camera features, long and short-form content as well as sponsored content at keynotes and events.


Tom has been recognized as the 2022 Dallas Fort Worth Interactive Marketing Associations Marketer of the Year, a 2x Winner of the OnCon Top 10 Global Marketer award (2022 & 2021). Tom was recently named as one of the 10 most inspiring tech leaders to watch (2022) and a top 50 most influential business leader in technology (2021). Tom was recognized as the 2x Professional of the Year in Marketing & Emerging Technology by Strathmore Worldwide (2020 & 2019), The CX Summit Digital Marketing Professional of the Year (2020), Tech Titan Technology Advocate award winner (2019), OnCon Marketing Trailblazer Award Winner (2019) and OnCon Marketing Contributor for thought leadership award winner (2019), and Tom was named a Marketing Technology Trailblazer by Advertising Age. (2017).


Tom regularly provides thought leadership and industry commentary via business and advertising publications across multiple topics including trends, artificial intelligence, data, innovation, personal branding, leadership, IoT, future of retail, augmented and virtual reality, emerging technology, and much more driving millions of views.


Tom speaks regularly as a futurist on topics of data design, artificial intelligence, and the evolution of consumer experience. His current speaking platform is the new E^3 Innovation To Reality™ talk series.  E^3 maps the evolution of experience from the mobile device, the rise of artificial intelligence, and enhanced reality through immersive computing that connects physical and digital.


The Innovation to Reality keynote has been revamped, and I have evolved the core format of Empower, Exponential, and Enhanced by also adding Experience. All with the same trademark of infusing pop culture as a lead-in to understanding complex topics. From Star Wars, Fortnite, Roblox, Pixar, The Matrix, Stranger Things, Minority Report, West World, and so much more.

Empower is all about understanding that consumers are in control. Their expectations are radically transforming how business is done. This section covers all facets of GenZ, gaming, introduction to the Metaverse, Ethereum, NFTs, POAPs, the evolving role of the camera, how to identify a fad vs. trend, and the rise of private messaging, and how the camera is a bridge to intelligence.

Exponential is all about ease and convenience as the core motivation for adopting intelligent systems. This section covers the basics of AI, Machine Learning, Deep Learning, understanding algorithms, why we are in the golden age of AI, predictive decisioning, generative models, five levels of autonomy, digital humans, virtual assistants, and the rise of the proxy web.

Enhanced is all about perception between physical and digital and how and when technology will adapt to us vs. us adapting to it. This section dives deeper into the Metaverse, the role of computer vision, digital synths, multi-modal interfaces, digital twins, holograms, synthetic reality, and my prediction of when we will see multi-modal at scale.

Experience is an entirely new section that helps the audience understand how to think about emerging trend territories and how it applies to their business, from understanding how digital channels and behaviors have evolved to how they can personally take steps to better understand the world around them. This section ends with a practical how-to section that provides deeper introductions to the topics of the Metaverse, Ethereum, NFTs, AI, Digital Humans, and Emerging Tech.



Tom has also delivered marketing technology and futurist presentations to some of the world’s largest brands. Many of the top brands in the world have recognized Tom. Apple calls Tom “bold and fearless”, Nintendo states “Tom has a level of expertise I’ve rarely seen in my career, Hulu called Tom “a leader in the digital realm”, Southwest Airlines states Tom “Is a forward thinker who pushes the convention”, c-Suite states Tom “Is insightful in what leaders need to know so they stay ahead of the competition”.


If you are interested in having Tom speak at your next event please contact Cal Entertainment here.

Downloadable Speaker Packet

To have Tom Edwards speak about innovation to reality or E^3, please reach out and connect here.

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