Strategic planning, execution and constant measurement are the key factors in taking an organization from good to great. Currently each member of the Telligent leadership team is drafting a business plan for their respective areas of the business. That means I had the privilege to prepare 3 (Product Sales, Services Sales, & Marketing). The focus of the documents are to review goals to close out FY07, but more importantly to define a roadmap of where we expect to be and how we expect to get there in 3 years.
This exercise is key as with any organization that handles the amount of business that we do you can get caught up in the day-to-day activities and not necessarily keep a razor sharp focus on where we need to go. We have outlined aggressive but achievable revenue goals and expectations and it is a great exercise to pause and take a macro view of the organization to ensure that all teams are working towards the same objectives.
I look forward to the presentations on Monday and more importantly the specific action items that will result from the meeting. This is a very exciting time as 2008 looks to be another phenomenal year across all areas of the organization.
I just flew in from Denver and boy are my arms tired… Seriously though, I enjoyed attending the 2007 Microsoft Worldwide Partner Conference last week. I was even quoted in the Denver Post about being a Microsoft partner. It is always interesting to get an inside look at Microsoft as I have been consulting with this organization for the past 8 years. It has been intriging to watch the transformation from a decentralized, maverick organization to one that is applying more traditional business controls such as a focus around procurement, to their ability to quickly adapt in an ever-changing marketplace.
What really impressed me is the partner ecosystem that Microsoft has been able to develop. With 10,000+ attendees at this conference representing 120 countries it is no wonder that 96% of it’s $44 billion in revenue 2006 came from Partners. With their ability to not only provide outstanding software products, Microsoft really focuses on establishing platforms that can be extended, defining industry standards and ensuring interoperability with their offerings. This makes it very easy for organizations to partner with them.
It was very evident that many start-up organizations can benefit from niche offerings around Microsoft products as they are very open to partnering with early adopters. The focus on partners is a key element to their continued success. As I stated before in Software + Services there will always be the customer segment that lives in the now and is focused on the best solution that meets their needs today vs. the trendy offering of tomorrow.
Here at Telligent we have deep roots with Microsoft from Rob Howards time with the ASP.NET team, to 2 Regional Directors, multiple MVP’s and a focus on Microsoft technologies in our products such as Community Server. We look forward to continuing to build out our own partner ecosystem. We focus on providing software platforms that can be extended vs. single applications as well. So why wouldn’t we follow in the footsteps of Microsoft. $44 billion can’t be wrong.