BlackFin360 – Innovation To Reality
Tom Edwards is a professional futurist and keynote marketing technology speaker covering data, digital, artificial intelligence, marketing technology and emerging media trends
Recently, I participated in a webinar discussing the risks and rewards of user generated content. Below are a few of the sound bites covering topics such as:
1) What role does user generated content (UGC) play in your client’s content strategy?
2) What advice would you give a marketer starting out with UGC?
3) How do you get audiences to submit quality UGC?
4) How has UGC been more successful than brand content?
Follow Tom Edwards @BlackFin360
On April 30th I participated in a webinar with the head of global social for Levi’s as well as the legal counsel for Thismoment. We discussed the rewards and risks of UGC and our view on best practices for getting started with UGC. My commentary starts around the 14:29 and continues throughout the remainder of the webinar.
Here is the Full Rewards and Risks of User Generated Content Webinar
Follow Tom Edwards @BlackFin360
Please join me Wednesday, April 30th at 10:00 am pacific for a webinar discussing the rewards and risks of user-generated content. I will be speaking along with the Global Social Media Lead for Levi’s as well as the Corporate Counsel of ThisMoment.
Follow Tom Edwards @BlackFin360